Branding + Social Media

Project InTandem 2020

Skills

Adobe InDesign / Illustrator
Print production design
Branding

Year

2020

Client

Project InTandem Dance Theatre

A team of emerging dance artists in Calgary approached me to help them create a brand for their first independent theatre production in Calgary. The project scope required printed posters, postcards, and programs as well as social media posts images communicating information across different platforms. Working with this team was a great exercise in interpreting multiple creative visions into one cohesive look, and communicating all relevant information like sponsorships, artistic bios, and advertisements. 

The resulting produced materials gave the groups performance a cohesive look and told the same visual story over every platform.

Project InTandem

Skills

Adobe InDesign / Illustrator
Print production design
Branding

Year

2017

Client

Project InTandem Dance Theatre

A team of emerging dance artists in Calgary approached me to help them create a brand for their first independent theatre production in Calgary. The project scope required printed posters, postcards, and programs as well as social media posts images communicating information across different platforms. Working with this team was a great exercise in interpreting multiple creative visions into one cohesive look, and communicating all relevant information like sponsorships, artistic bios, and advertisements. 

The resulting produced materials gave the groups performance a cohesive look and told the same visual story over every platform.

The Golden Penis

Skills

Adobe Photoshop / InDesign
Print production design
Branding

Year

2016

Client

Cloudsway Dance Theatre

Working with choreographer and dance artist Mark Ikeda, the impactful imagery from his theatre piece “The Golden Penis” was spread throughout the community to advertise the performance. 

YYC Contemporary Technique Training

Skills

Adobe Photoshop / InDesign / Illustrator
Social media advertising
Branding

Year

2017-Present

Client

YYC Contemporary Technique Training

YYCCTT organizes and hosts community classes for dance artists in Calgary, and required a way to advertise their upcoming class offerings through email and social media platforms. Over the last two years, a selection of ads has been created to showcase different events in the Calgary Dance community, all of which require different information. 

The ad’s present a unique challenge because the class descriptions cannot be altered, and often take up a large amount of the 1080×1080 pixel space. It is always a balance between important information and imagery to ensure that class dates/times and costs are highly visible. Once approved, the ads are posted on a wide variety of platforms to communicate to the community about upcoming events.

Love for Lewiston Ultra Marathon

Skills

Adobe Illustrator / Photoshop / InDesign
Print production design
Event signage
Social media & screen image design

Year

2016 – Present

Client

Love for Lewiston Ultra Marathon

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